{"id":47016,"date":"2022-04-06T05:07:59","date_gmt":"2022-04-06T05:07:59","guid":{"rendered":"https:\/\/pr.asianetpakistan.com\/?p=89518"},"modified":"2022-04-06T05:07:59","modified_gmt":"2022-04-06T05:07:59","slug":"drop-of-a-11-nft-together-with-the-last-aventador-coupe-ever-produced","status":"publish","type":"post","link":"https:\/\/southafricatribune.com\/drop-of-a-11-nft-together-with-the-last-aventador-coupe-ever-produced\/","title":{"rendered":"Drop of a 1:1 NFT Together with the Last Aventador Coup\u00e9 Ever Produced"},"content":{"rendered":"
\n

Collaboration of Lamborghini with Steve Aoki, Krista Kim, and INVNT GROUP to be offered in an online auction hosted by RM Sotheby\u2019s<\/h4>\n

Sant\u2019Agata Bolognese, April 05, 2022 (GLOBE NEWSWIRE) — As Automobili Lamborghini moves to electrify its complete line-up in 2023 and 2024, the legendary super sports car Aventador is approaching its end of production. In an unprecedented project, the Italian marque is auctioning the last Lamborghini Aventador LP 780-4 Ultimae Coupe\u0301 ever produced and a one of one NFT, in collaboration with two of the most iconic creators of our time, contemporary artists Krista Kim, Steve Aoki, and global brand storytelling agency [INVNT GROUP]\u2122. The Lamborghini \u2018Ultimate\u2019 drop is the world\u2019s first supercar 1:1 NFT, marking the end of a successful era for Lamborghini and moving the raging bull forward into the digital era.<\/p>\n

For the first time, Lamborghini is auctioning a super sports car linked to an exclusive NFT, before the top model of the Italian luxury brand becomes a V12-powered plug-in hybrid. The lucky collector will be part of the brand\u2019s iconic legacy and will have access to VIP utilities, which include exclusive virtual previews of future limited edition Lamborghini models, a private tour of the Museo Lamborghini, and a virtual \u201cMeet and Greet\u201d with Steve Aoki and Krista Kim, plus other VIP benefits. There will only be one collector who will own the ultimate 1:1 NFT Lamborghini collectible that can be shared across generations to come.<\/p>\n

The drop is the world\u2019s first NFT ever to be auctioned with a physical super sports car. Lamborghini, Krista Kim, and Steve Aoki, all leaders in their own fields, will redefine the supercar and NFT space and bridge the gap between the physical and virtual world. The sale will be hosted in a dedicated online auction by RM Sotheby\u2019s, the world\u2019s foremost collector car auction house.<\/p>\n

\u201cLamborghini and the NFT community fit together very well, as we share many values. We are both young-spirited innovators, looking out for unexpected projects and technological solutions\u201d, explains Stephan Winkelmann, Chairman, and CEO of Automobili Lamborghini. \u201cThis project is very special for us as it is a true first, a path nobody has ever taken; to collaborate with such outstanding creative minds makes it all the more special.\u201d<\/p>\n

Krista Kim is creating the visual artwork for the NFT. It will feature her infamous Mars House & her signature gradient work. Her gradients will also appear in the bespoke customization of the physical Lamborghini Aventador Coupe\u0301, made possible through Lamborghini\u2019s Ad Personam program: \u201cThis Aventador is a legend, it is the first physical-digital supercar! When higher states of consciousness meet leading-edge technology & design, we see elevated beauty on another level. In my Lamborghini NFT dream, I envision meditating in front of a sublime Mars sunset with Steve, as he transforms the engine sound into a meditative vibe. I couldn\u2019t be more excited to bring this vision to life in the physical car & NFT.\u201d<\/p>\n

Steve Aoki will provide the custom developed track for the NFT, an exclusive soundtrack for the physical car inspired by the last Aventador and will consult on the design of the NFT and physical car customization: \u201cI\u2019m honoured to be partnering with Lamborghini & Krista Kim on this historic project! The drop signifies the ultimate intersection – where the physical world, digital art, and music come together as one. Every design element of this car is purposeful. It truly has its own story, and therefore I wanted my music track to reflect its soulful energy \u2013 the vibe, the spirit, and the power.\u201d<\/p>\n

These three iconic brands, in partnership with [INVNT GROUP] and its portfolio of disciplines, came together to creatively develop the NFT.<\/p>\n

\u201cThis event will likely be one of the most prolific NFT drops this year and will certainly be one of the most historic automobile auctions ever. Our collaboration with Lamborghini, Steve Aoki, and Krista Kim, is a representation of our boundless innovation to bring brands and artists together. I am beyond proud of our entire global group, notably, our innovation team out of Singapore, INVNT.ATOM, HEVE\u0304 our digital content studio, and our [INVNT GROUP] marcomms team,\u201d said Scott Cullather, President and CEO [INVNT GROUP].<\/p>\n

Lamborghini and INVNT GROUP have united three forms of art: design, music and cutting-edge technology to create a never-before-seen collaboration with the talents of artists Krista Kim & Steve Aoki.<\/p>\n

The Last Aventador Coupe\u0301 and 1:1 NFT is a celebration of the automaker\u2019s achievements in technology, design and engineering as they take their iconic legacy into the future.<\/p>\n

The NFT & exclusive Lamborghini Aventador LP 780-4 Ultimae Coupe\u0301 will be auctioned by RM Sotheby\u2019s<\/a> on April 19th – 6:00PM CET \/ 12:00pm EST.<\/p>\n

###<\/p>\n

About Krista Kim<\/strong><\/p>\n

Dubbed as a pioneer in bridging the gap between the real and virtual world. Krista creates immersive digital art through technology as an artistic medium to produce next gen masterpieces for a new world. For more information visit www.kristakimstudio.com<\/a><\/p>\n

About Steve Aoki<\/strong><\/p>\n

Hailed as NFT royalty in the crypto community and on the global stage, Steve Aoki is a 2x \u2013 Grammy nominated music producer, artist, fashion designer, entrepreneur, Guinness World Record holder, NFT visionary and one of the most successful cross-genre artists in the world, with a 77 million average monthly reach across all his platforms he is a leading creator that embodies innovation and exceptional masterpieces. For more information visit www.steveaoki.com<\/a><\/p>\n

About [INVNT GROUP]<\/strong><\/p>\n

[INVNT GROUP] was established as an evolution of the founding global live brand storytelling agency INVNT. Led by President and CEO, Scott Cullather, [INVNT GROUP], THE GLOBAL BRANDSTORY PROJECTTM represents a portfolio of disciplines designed to help forward-thinking organizations innovate and impact audiences everywhere. The GROUP consists of modern brand strategy firm, Folk Hero; creative-led culture consultancy, Meaning; production studio and creative agency, HEVE\u0304; events for colleges and universities, INVNT Higher Ed; global digital innovation division, INVNT.ATOM; and the original live brand storytelling agency, INVNT. For more information visit www.invntgroup.com<\/a><\/p>\n

About RM Sotheby\u2019s:<\/strong><\/p>\n

RM Sotheby\u2019s is the world\u2019s leading collector car auction house. With over 40 years of proven results in the collector car industry, RM\u2019s vertically integrated range of services, from auctions (live and online) and private sales to estate planning and financial services, coupled with an expert team of Car Specialists and an international footprint, provide an unsurpassed level of service to the global collector car market. RM Sotheby\u2019s is currently responsible for the most valuable motor car ever sold at auction. For more information visit https:\/\/rmsothebys.com\/<\/a><\/p>\n

Media Information<\/strong><\/p>\n

Photos and videos<\/strong>: media.lamborghini.com<\/a>
\nInformation on Automobili Lamborghini<\/strong>: www.lamborghini.com<\/a><\/p>\n

\"\"
\n\"\"<\/p>\n

Automobili Lamborghini S.p.A. press enquiries please contact:\nTim Bravo\nTim.bravo@lamborghini.com<\/a>\n\nJory Wood Syed\nAutomobili Lamborghini S.p.A.\njory.syed@lamborghini.us<\/a>\n\n\"Lamborghini Ultimate\" campaign & press enquiries:\nPaola Cracknell\npcracknell@invnt.com<\/a>\n\nShendi Katro\nskatro@hevestudios.com<\/a>\n\nFor [INVNT GROUP] press enquiries please contact:\nJhonathan Mendez de Le\u00f3n\njmendezdeleon@invnt.com<\/a>\n<\/pre>\n<\/div>\n","protected":false},"excerpt":{"rendered":"
Collaboration of Lamborghini with Steve Aoki, Krista Kim, and INVNT GROUP to be offered in an online auction hosted by RM Sotheby\u2019s Sant\u2019Agata Bolognese, April 05, 2022 (GLOBE NEWSWIRE) \u2014 As Automobili Lamborghini moves to electrify its complete line-up in 2023 and 2024, the legendary super sports car Aventador is approaching its end of production. [\u2026]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[175],"tags":[],"yoast_head":"\nDrop of a 1:1 NFT Together with the Last Aventador Coup\u00e9 Ever Produced - South Africa Tribune<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/southafricatribune.com\/drop-of-a-11-nft-together-with-the-last-aventador-coupe-ever-produced\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Drop of a 1:1 NFT Together with the Last Aventador Coup\u00e9 Ever Produced - South Africa Tribune\" \/>\n<meta property=\"og:description\" content=\"Collaboration of Lamborghini with Steve Aoki, Krista Kim, and INVNT GROUP to be offered in an online auction hosted by RM Sotheby\u2019s Sant\u2019Agata Bolognese, April 05, 2022 (GLOBE NEWSWIRE) \u2014 As Automobili Lamborghini moves to electrify its complete line-up in 2023 and 2024, the legendary super sports car Aventador is approaching its end of production. 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